101 Corner
Microsoft Internet Explorer: The worlds most popular browser?
Written by: Jeremy Ramsey - Technical Lead at Ingenux | 
| There was a time when industry leading web developers would not have thought twice before confirming that Microsoft Internet Explorer (MSIE) was the world's leading web-browser. MSIE's popularity is driven by its leading support for new technologies, it's ease of use, and it's integration with the world's leading operating system, Microsoft Windows.
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| Join the Quizno's email club here and you'll get a coupon in your email inbox for a free Flatbread Sammie, plus a free cookie on your birthday and periodic coupons in your inbox. |
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| | Taking Your Business to the Web: Top 4 Common Mistakes
In speaking with thousands of business owners over the years, it is amazing how many business owners make the exact same mistakes over and over again. Many business owners don't plan and assume their same success offline will transfer over to the world wide web. I have accumulated the top 4 re-occurring mistakes by business owners below that I have seen over the years. Making one or all of these mistakes could cost a company thousands of dollars initially, and take away from tens of thousands of potential dollars they should be making monthly from their website.
1. Done too early!
The biggest mistake most small businesses owners make is creating a website too early. A smart business owner will first research their target audience in their specific Internet market, and only then build their website around their research.
A business owner needs to get training on how to find a target web audience in a specific niche market. They need to determine which keywords their website needs to be designed around, in order to bring in customers from search engines and other sources. A huge mistake made by business owners is they get their website formed around very broad keywords which have too much competition.
2. Pay too much or too little!
Most web development companies quote very high prices on web and graphic design, and most small business owners make the mistake of going with those companies. They charge for flashy features that will never bring in traffic and will never make the website any money.
Here's a simple question. Would you rather hire someone that charges $10 per hour and takes 50 hours to complete an assignment, or someone that charges $50 per hour and takes 10 hours? Read More
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 Ingenux Launches New Corporate Web Presence for Nova Vision Inc, a leading biotechnical research and development company.
Nova Vision was developed using Adobe Photoshop CS3, PHP 5 and MySQL 5. Ingenux has designed and developed a fully custom content management driven web application that can be easily managed by non technical staff. The CMS system allows users to manage and edit all text and media content on existing pages while auto generating new web pages as needed. This state of the art content management system was custom created enabling Nova Vision to help physicians, healthcare workers, investors, media, caregivers, and patients to understand, define and research all the innovative technology available to them for Nova Vision's Vision Restoration Therapy. The design was developed from the ground up with the focus on usability.
Visit Nova Vision now!
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Ingenux Classroom 
Facebook: Are you part of the networking leader?
Written by: Brandy Semore - Production Director of Ingenux
Facebook is exploding in the business realm and now has a collection of over 200 million users. It has become a great tool to promote your business and market your product. A Facebook Page is a public page created for companies that enable you to share your business and products with Facebook users. The profiles are easy to create with Facebook's simple interface and it's free. Those interested in following your brand can become "fans", and when they do, all their friends will see this.
➢ The number of Facebook users between the ages of 35 and 44 has increased by 51%
➢ Facebook users among the ages 45-54 has grown by 47%
➢ Facebook users ages 26-34 increased by 26%
➢ More than half of the 140 million Facebook users are out of college
Here are some recommendations for promoting your business on Facebook:
· After joining, find all of your friends. With Facebook's "real time" updates friends can get updated information immediately.
· On your web site or blog announce that you are on Facebook and invite people to become your friend.
· Add a RSS feed on your profile for your blog or web site. That will allow your Facebook friends access your site immediately.
· Applications give you full power to say or promote anything you want about your business, and use the social tie-ins provided by Facebook to do this.
· Facebook has a powerful advertising engine that enables businesses to specify a specific demographic target.
· Polls provided by Facebook are great for marketers looking to get a quick answer about a particular feature they'd like to implement, or just to find out information and opinions from a specific demographic.
· Facebook Connect enables your website to easily integrate with Facebook.
· Keep your clientele up to date with your company by joining twitter also and then integrating your twitter account with the facebook account to keep them simultaneously up to date.
Ingenux is now a part of the Facebook movement, we would love to have you as a fan! Check us out! |
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